Frequently asked questions


How is the SASQ used?
The SASQ is used for selection, training and development. It is primarily used for sales selection in various industries. In hiring situations, the SASQ can help select the right people for sales and other positions that require resilience to overcome adversity. The benefits of the SASQ are not specific to a particular industry or position, but can be used in any position requiring persistence under adversity.

In training applications, the SASQ identifies specific areas of strength and weakness, which can facilitate the training and development process. This information can also be used to identify those who would benefit most from a training program.

Selection of salespeople is a particularly good application of the SASQ, given the high degree of adversity common in most sales positions. Research on the SASQ has come up with an interesting finding. Of all the populations we've tested in the last 20 years (and there have been hundreds of thousands of participants in the research), no group has higher optimism than salespeople. Salespeople have higher optimism than managers, than executives, higher even than Olympic level athletes.

This makes sense when you consider how much adversity most salespeople have to overcome. We've found that it is the rare person who has what it takes to bounce back from frequent setback and excel. That's why high turnover and burnout is so common in sales. A good training program can only go so far.

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How is the SASQ administered?
The SASQ can be easily administered by any responsible person in your organization and takes about 20 minutes to complete.

I'd like to test a few of our employees and see how they do.
We would be happy to give you an opportunity to test yourself or a few employees using the SASQ so you can give it a trial run and see how it works.

Regarding your desire to test the validity of the test, we feel obligated to say that this is not a scientifically acceptable way to determine the effectiveness of a test. To draw scientific conclusions from the analysis, the number of subjects in a study should be at least 100 and the relationship between the test score and an objective measure of productivity must be statistically analyzed. A pilot study can be done with a smaller number of subjects, but the results would be less conclusive if not meaningless.

There are many scientific studies that address the validity of the SASQ, and we would be happy to send some of these articles.

Can we/should we customize the SASQ for our company/industry?
There are two points that can help shed light on this question. First, since the test has been validated in hundreds of studies, any changes in the SASQ could undermine the validity of it. Second, the way the SASQ works is by assessing each individual's subjective, idiosyncratic responses to hypothetical successes and failures. So it is actually better to measure the individual's response to events he or she has not experienced rather than an event he or she has experienced. That way, we are more likely to get an accurate reading on their personal style, uncontaminated by the reality of a particular situation. It's a little like a Rorschach (inkblot) test, which measures an individual's response to ambiguous stimuli.

I'd like to use the optimism questionnaire that appears in Dr. Seligman's book, Learned Optimism.
The optimism test that appears in Learned Optimism was created specifically for the book, since we didn't want to give away the keys to the castle. There is no research on the test that appears in the book, so this test is not available for business applications. Our company, however, markets the optimism test that has been scientifically validated in hundreds of studies over the last 20 years.

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How does the SASQ measure optimism? What is the theory behind this?
Research on the SASQ scientifically proves the common sense wisdom that optimistic beliefs can be self-fulfilling prophecies. The SASQ measures optimism by asking test-takers to answer a series of questions about their expectations for success and failure. Is adversity perceived as unrelenting or short-lived? Are setbacks viewed as overwhelming disasters or as manageable hurdles that can be overcome? Is adversity seen as a challenge to be confronted or as an insurmountable obstacle to be avoided?

Optimists believe that adversity is short-lived and manageable, so they will typically take action to overcome obstacles. Optimists are also likely to rebound quickly following defeats and cope well with frequent frustration and stress, maintaining confidence and motivation following setbacks.

Does the SASQ comply with the various federal guidelines?

The SASQ complies with Equal Employment Opportunity Commission guidelines: The SASQ has job-related predictive validity for sales positions and has no adverse impact. That is, the SASQ does not discriminate by gender, race or age and it is in compliance with the Americans with Disabilities Act (ADA) guidelines on employment testing.

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